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The “Short-form video and journalism” project aims to find out what makes short-form video interesting and credible in a journalistic context. It approaches the subject from the perspective of young Finnish adults and on different video-sharing platforms. Youth are avid users of short-form video, but the videos are seldom used as news sources. The output of journalistic short-form video is nonetheless increasing, and also traditional media outlets such as the BBC, Washington Post, the Finnish Broadcasting Corporation (Yle) and Finland’s paper of record, Helsingin Sanomat have also ventured to apply the format.

The project has received a 145 000 euros in grant funding from the Helsingin Sanomat Foundation. It was launched in August 2022 and will continue to January 2024.