Conceptualizing Blockchains (CoBlo)

The research project Conceptualizing Blockchains sheds light on how ideas and concepts of specific cryptocurrencies and blockchain technologies in general are constructed, discussed, and applied in the society. The project brings together researchers of digital media and communication, applied linguistics,  digital economies and business, accounting and finances, and games and culture.

This multidisciplinary approach allows us to present a multi-dimensional picture of blockchain technology adoption. Together, we discuss issues such as anonymity and digital identity, safety and financial literacy, gaming and gambling, ownership and intellectual property rights.

Conceptualizing Blockchains has produced a number of presentations and publications since 2019. Implemented methodology includes both quantitative statistical methods and qualitative research of linguistic and cultural context in a variety of texts, such as annual company reports, publications in Finnish and international press, and social media (e.g. Twitter). These tools allow us to foresee societal consequences of distributed public ledgers and ground our ideas in sound empirical research.

Directions of research

  • Stages and narratives of blockchain adoption in organizations;
  • Representations of blockchain and cryptocurrencies in journalism;
  • Blockchain and Bitcoin in social media: adoption and public mood;
  • Values of cryptocurrencies and the public discourse;
  • Digital rhetorics of cryptocurrency markets;
  • Networks and communities on and around blockchain platforms; 
  • Societal consequences of blockchain technologies, and more.